Category: AAM Conference
So I didn’t do a great job of blogging from AAM…mostly because I was suffering from information overload and increasingly mounting exhaustion as the weekend wore on! Now that I have been home for a few days, I have had time to reflect on everything I learned. (more…)
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So here I am in Philadelphia for my first American Association of Museums conference (AAM). Got a little lost on my way here, so I missed the first afternoon session, but I made it to the second: Extreme Makover 101: Rebranding Museums.
This session featured a great panel who had a lot of usable suggestions about rebranding of museums. I will spend time in the next few weeks detailing some of these suggestions in future blog posts. But I did want to point out one of the most interesting now…The Mob Museum. This is a brand-new museum currently being developed in Las Vegas. The presenter was from the branding firm that is helping the museum put their brand and marketing materials together. They did a great job! Their website isn’t live yet, because the museum isn’t open. But bookmark it as one to watch. You can visit their site to see their clever logo and branding scheme, as well as some fun effects. Remember, when it comes to your museum’s brand, don’t be afraid to get creative!
The Mob Museum: www.themobmuseum.org
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