Hi, I’m Heidi Glatfelter Schlag! Thanks for visiting Market Early America, where I take a look at marketing and communications tactics for history and heritage organizations, museums, and parks, as well as cultural and rural tourism and preservation. I cover the how-to’s of marketing, especially for small budget museums, and also give lots of examples of cool things people are doing at their own sites.
I have twenty years of marketing and communications experience with a variety of nonprofit organizations. I have created and managed marketing and branding campaigns for heritage tourism, music, health, child development, history, education, and cultural organizations, as well as small businesses, utilizing an array of print and online strategies.
I am currently the Director of Marketing and Communications for the C&O Canal Trust in Maryland, and am the webmaster for the Association of Living History, Farm and Agricultural Museums. I have worked in various capacities with the Heritage Museums of Havre de Grace, the Greater Baltimore History Alliance, the Frederick County Landmarks Foundation, and the Baltimore Symphony Orchestra.
I love to hear from those of you working to market your sites, so please drop me a line and let me know what you are working on, or if you have a specific topic you’d like me to address! I can be reached at heidi (at) marketearlyamerica.com