Advertising Archive

Living History Farms uses Pinterest to promote their uniqueness

The other day we looked at the way the New England Museum Association was using Pinterest. Today I found another great museum Pinterest page – this time by Living History Farms in Urbandale, Iowa. Their boards celebrate all that is unique about their living history site: “From the Farm

Great use for Pinterest to promote museums

I stumbled across this Pinterest page in my web travels and found it a great use of the site for promoting museums. The New England Museum Association has created a page for each state they represent, and a pin for each museum in each state! What a great use

Promote holiday buying at your gift shop with joint mail/web campaign

Author: | Categories: Advertising, Marketing, Web No comments
The Key Catalog/Multichannel Issues survey conducted by VoviciEFM recently showed that 96% of respondents agreed that their print catalogs generated sales on their website. Many respondents saw a 20- to 50-percent increase in online sales immediately following a catalog mailing!

Viral tweeting can spread the word in a flash

Wanted to share this great idea from the Maryland Zoo. Their fundraising event “Brew at the Zoo” is this weekend. They sent out a tweet today that said “To win Brew at the Zoo tickets for Saturday – retweet this message. At 4:30pm today we will announce a winner.”

Articles in local pubs can provide great visibility

I was able to obtain a free article in Baltimore County Suburban Life for Jerusalem Mill Village’s upcoming “The Redcoats Are Coming” event in May. This pub get distributed across the Baltimore County area and will provide the Mill great visibility with new audiences only a half hour away

Now is the time to start selling your summer events

I’m sure you are all hard at work planning your upcoming summer living history events. Don’t overlook marketing your event when jotting your to-do list! I am already hard at work getting the word out about the Mill’s first events of the summer – which are scheduled for May.

Don’t forget to use your website!

Author: | Categories: Advertising, Marketing, Web No comments
Here is a situation you have probably all been in. In an events meeting at Jerusalem Mill, where I am a volunteer, we were discussing ways to raise awareness of our upcoming summer events in the area immediately surrounding the Mill. We discussed created 1/4 page flyers with a

Look online to ‘meet up’ with local supporters

I am one of the organizers of a History Buffs Meet-Up Group in the Baltimore area. These meet up groups are a ready-made audience for your organization – you just have to invite them!

Featuring Recent Posts WordPress Widget development by YD